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Where can we find a good suit which we coordinated and make people look good, cool, stylish, but at the same time still have a comfortable function? A suit that combines fashion and functionality perfectly for the city at an affordable price. Where is the suit shop where we can find shirts, vests, ties, belts, shoes and accessories? All in one place?

These are the questions that Japanese suit brand “Suit Select” has to answer.

Suit Select is a suit brand under KONAKA, a Japanese menswear company which was founded in 2001 under the name “Suit Select 21” to present a suit called Real Suit to the new generation. starting at the Yokohama branch before expanding to other regions of Japan. Later in 2007, Suit Select 21 brand was rebranded as “Suit Select” by Satō Kashiwa (佐藤 可士和), a Japanese creative and designer who world famous. He has worked on brands such as Uniqlo, Rakuten, Globeride and Lissage in the past.

Sato Kashiwa produces the entire Suit Select brand from concept brand to product development. He intends to design Suit Select as a suit brand that combines fashion and functionality together to suit urban lifestyles. Until becoming a unique identity of Suit Select that pays attention to both materials and tailoring, resulting in a suit at an affordable price but the quality is unbelievably good!

The concept of “Real Suit” that Suit Select focuses on presenting is to break the traditional framework of “suit” and move through a new concept with the intention of Suit Select to be a suit that people can wear. “Full of work” together with “fun and confident with their dress”

The Suit Select concept is also reflected in the “Fair Flag” logo consisting of four lines representing both the neat arrangement of the suits in the store. “2 Line 2 Price” suit pricing and clarity and attention to detail in order to get the best suit at the most affordable price. That is to say, in addition to being fair in price and product quality. Customers walking out of the store will also be presented with tailored suits, another meaning of Fair, which means glamour and excellence.

1. Quality over price (Cost Performance)

Although usually a suit in Japan costs 50-70 thousand yen, Suit Select’s suit is only 20-30 thousand yen. Even so, the quality of the suit and the style that can be mixed & matched is beyond expectation. This is due to Suit Select’s transparent pricing intent to set low and reasonable prices so that customers can predict cost prices. Instead of using high-priced tactics and having promotions that make you unable to guess the cost of a suit like any other store. Therefore, customers can be assured that every suit and every piece of clothing in the store is at a very reasonable price.

2. Change the look of the person wearing it to look good and stylish.

Suit Select’s suits are unique in that they are fit, form-fitting, and streamlined without being bulky. Wear it and help enhance and bring out the strengths of the wearer’s shape, Stylish and adding confidence to the wearer, the suits are divided into different BLACK LINE and SILVER LINE as follows.

BLACK LINE is a high-contemporary suit which focuses on the slim look of the wearer, enhancing the look that looks sharp and Straight-edged.  All suits in BLACK LINE are designed with the finest fabrics to meet the functionality and shape that fits the wearer’s figure. Perfectly meet the lifestyle of modern people who need flexibility.

SILVER LINE is a high traditional suit as opposed to BLACK LINE in terms of maintaining the classic and universal style of the suit but at the same time still having the same concept as BLACK LINE in terms of functionality and beauty, the suit in SILVER LINE is a suit that will give elegance to the wearer. Well selected to be comfortable to wear and tailoring calculated to fit the shape of the wearer perfectly (Curved).

3. One shop can get the whole set from head to toe

Suit Select is known in Japan as the only brand that offers a complete line of business fashion items. Whether it’s suits, shirts, pants, shoes, belts, ties, handkerchiefs, Suit Select has all to choose from. There are also staff to help Mix & Match and recommend matching clothes to suit our suit and personality

4. 2 Line 2 Price system, easy to understand, not more than budget

2 Line 2 Price System is Suit Select’s exclusive system that divides suits into 2 lines, BLACK LINE and SILVER LINE. Each line has different price criteria for transparency in pricing. And to help customers in choosing a suit, BLACK LINE will have a comfortable price and focus on a streamlined look, and SILVER LINE will increase the price from BLACK LINE, but focus on the classic look of a comfortable suit.

Generally, The suit which is the main product of the store, will be priced at 6,990 – 11,990 baht (BLACK LINE) and 11,990 – 15,990 baht (SILVER LINE). The shirt is priced at 2, priced at 1,590 and 1,990 baht, and the tie is at 1,590 baht and 2,590 baht. In addition to the ease of decision-making, having a 2 Line 2 Price system also allows customers to Mix & Match to make the dress look good in the budget that we set without having to worry about going over the budget from now on.

5. There is a small gimmick at the Fun Stage where you can enjoy choosing a suit until you forget the time.

One of the highlights of the shop that you can see as soon as you walk in is the large wooden table in the middle of the shop. This table is the Fun Stage that no suit shop has. The Fun Stage table is a table where customers can try to pick up shirts, pants, etc. and arrange them with suits to see how they can be matched. The atmosphere of the walk-in closet is luxurious.

More importantly, the store staff will act as a personal stylist and provide advice on how to match the outfits to achieve the right look.

In addition, suits and clothes according to each line have up to 16 sizes to choose from, with as many as 700 suits and 1,000 shirts to match, allowing us to easily choose clothes that match our body shape, which the shop will measure the size of the customer before adjusting it a little more in order to get the dress that fits the model perfectly in short time. It could be called a hybrid made-to-order suit.

Thailand is the first country that Suit Select has opened overseas stores, and of course, Suit Select has adapted its style to suit the tastes of Thai people, such as suit fabrics that are sleeker than the fabrics used in Japan. and a shirt with a simple design that does not focus on patterns Including important event wear such as a tuxedo that lets you party with confidence, Suit Select maintains the quality of the clothes in the store with the materials and variety of clothing sizes that are on par with those in Japan but all this is still at a price that is still friendly to Thai people.

If you are someone who feels something “too much” with a traditional suit and is looking for a “fit”, if you are one who wants the freedom to “choose, wear and have fun” with a suit at an affordable price. If you are the one who is looking for a cool and stylish look good on the reasonable in terms of function and price.

Suit Select could be your new suit choice.

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Official Website: suit-select.com/th

Shop List: suit-select.com/th/shop-list

Facebook: SUIT SELECT (THAILAND)